{"title":"ادارة الاعمال","description":"","products":[{"product_id":"الامتياز-في-ريادة-الأعمال-ريتشارد-جيه-جوسن","title":"الامتياز في ريادة الأعمال","description":"\u003cp\u003eكتاب: الامتياز في ريادة الأعمال \u003cbr\u003e\nللكاتب: د\/ريتشارد جيه جوسن\u003c\/p\u003e \n\n \u003cp\u003eعلى صفحات الكتاب، نلتقي بنخبة من خبراء ريادة الأعمال ذائعي الصيت على مستوى العالم: \u003cbr\u003e\n- بيتر إف دراكر \"أبو الإدارة الحديثة\": يتحدث عن الابتكار في ريادة الأعمال \u003cbr\u003e\n- لاري سي فاريل: يتحدث عن روح المشروع، ودورة حياة المؤسسات الريادية \u003cbr\u003e\n- إتش إيرفنج جروسبك: يتحدث عن تجربته مع وادي السيليكون وجامعة Stanford \u003cbr\u003e\n - توم هوكاداي: يتحدث عن تحويل الفكرة إلى فرصة حقيقية، ونموذج شركة Isis - شركة نقل تكنولوجيا الأبحاث التابعة لجامعة Oxford \u003cbr\u003e\n - ريتا جانثر مـاكجـراث: تتحدث عن أسلـوب التفكير الريادي، والتخطيط المدفوع بالرغبة في الاستكشاف \u003cbr\u003e\n- هنري مينتسبرج: يتحدث عن مؤسسات رواد الأعمال ومؤسسات ريادة الأعمال الداخلية \u003cbr\u003e\n- جوردون ريدينج: يتحدث عن روح رائد الأعمال الصيني فيما وراء البحار  \u003cbr\u003e\n - هوارد إتش ستيفنسون: يتحدث عن أبعاد ريادة الأعمال، وعن الثقافة الريادية في كلية Harvard للأعمال \u003cbr\u003e\n- جيفري تيمونز: يتحدث عن الثورة الريادية والعقلية الريادية \u003cbr\u003e\n- كارل إتش فيسبر: يتحدث عن تجارب القيام بمشروع جديد؛ وعن الفشل والصمود والنجاح \u003cbr\u003e\nمن كتاب : الامتياز في ريادة الأعمال  \u003cbr\u003e\nتأليف :  ريتشارد جيه جوسن   \u003cbr\u003e\nإعداد : قسم الترجمة بدار الفاروق\u003c\/p\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469987934389,"sku":null,"price":2.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/arirhnb639vwfqnzg_6b62edb7-c64f-4a72-8b7d-96a5acab5975.jpg?v=1777391125"},{"product_id":"إدارة-الموجة-دليل-الشركات-لتحقيق-مستويات-أداءٍ-رائدة-هاريسون-أوين","title":"إدارة الموجة -دليل الشركات لتحقيق مستويات أداءٍ رائدة","description":"\u003cp\u003eكتاب: إدارة الموجة -دليل الشركات لتحقيق مستويات أداءٍ رائدة \u003cbr\u003e\nللكاتب: هاريسون أوين\u003c\/p\u003e \n\n \u003cp\u003eأي وقت يتم البدء فيه يكون هو الوقت المناسب : \u003cbr\u003e\nقد يبدو أن هذا المبدأ قد تم وضعه لدفع جميع المديرين أصحاب الضمير اليقظ للوقوع في حيرة من أمرهم، على أية حال، يعتبر وضع جدول لكل شيء بوقت محدد للبدء و الانتهاء في نظر الكثيرين بمثابة إحدى المهام الرئيسية للمدير الجيد، ومع ذلك، أضحى عدم البدء أو الانتهاء في الوقت المقرر واقعًا نعيشه، فربما نبكر أو نتأخر قليلاً و لكن لا يحدث شيء في الوقت المحدد أبدًا، و يمكنك أن نلمس هذه الحقيقة بشكل واضح، في جميع الاجتماعات التي ننظمها . \u003cbr\u003e\nمن كتاب : إدارة الموجة \u003cbr\u003e\nتأليف : هاريسون أوين  \u003cbr\u003e\nإعداد : قسم الترجمة بدار الفاروق  \u003cbr\u003e\n( هذا الكتاب يعرض كيفية تطبيق مبادئ تكنولوجيا الفضاء المفتوح على الإدارة اليومية للمؤسسات و أساليب القيادة فيها، و ذلك عن طريق 8 خطوات يمكن التركيز عليها لدعم تلك القوة المحركة للأمور )\u003c\/p\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469988491445,"sku":null,"price":2.5,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/0jxi5ji8gfy4ybmzg_d4f54057-772c-4295-9116-72b785560234.jpg?v=1777391127"},{"product_id":"فن-إدارة-المشروعات-تريفور-يونج","title":"فن إدارة المشروعات","description":"\u003cp\u003eكتاب: فن إدارة المشروعات (ترجمة الطبعة الثانية) \u003cbr\u003e\nللكاتب: تريفور يونج\u003c\/p\u003e \n\n \u003cp\u003eبمرور الوقت، تزداد حاجة الشركات والمؤسسات بشكل عام إلى الأشخاص الذين يتمتعون بمهارات عالية في مجال إدارة المشروعات. فمن الجدير بالذكر أن المسئولية الأساسية التي تقع على عائق مدير المشروع تتمثل في الحفاظ على التوازن بين متطلبات العملاء وميزانية المشروع وأفراد فريق العمل ومتطلبات الشركة التي يعمل بها. ويعد النجاح في تحقيق هذه المعادلة الصعبة تحديًا حقيقيًا فيما يتعلق بإدارة الوقت وتحديد الأولويات.\u003c\/p\u003e \n\n \u003cp\u003eلذا، وفي هذا الكتاب المتميز، سيجد مديرو المشروعات بجميع الشركات خير معين لهم لتحقيق هذا التوازن الصعب. ومن ثم، سيساعدهم في الوصول إلى غايتهم المنشودة والتي تتمثل في تحقيق النجاح في المشروعات التي يديرونها.\u003c\/p\u003e \n\n \u003cp\u003eكما سيعرض لهم أهم السبل العملية في هذا الصدد ومنها:\u003c\/p\u003e \n\n \u003cp\u003eمعرفة طبيعة المشروع والبداية السليمة له\u003c\/p\u003e \n\n \u003cp\u003eالتعامل الجيد مع المساهمين في المشروع\u003c\/p\u003e \n\n \u003cp\u003eإدارة المخاطر المحتملة\u003c\/p\u003e \n\n \u003cp\u003eتخطيط المشروع\u003c\/p\u003e \n\n \u003cp\u003eبدء تنفيذ المشروع\u003c\/p\u003e \n\n \u003cp\u003eانتهاء المشروع وتقييم نتائجه\u003c\/p\u003e \n\n  \u003cp\u003eبوجه عام، يغطي هذا الكتاب بالمناقشة عملية إدارة المشروعات بالكامل. كما يساعدك في تحسين فرص نجاحك في إتمامها على نحو جيد. يقدم لك هذا الكتاب كذلك مجموعة من النصائح والإرشادات التي ستفيدك كثيرًا أثناء إدارتك لمشروعاتك.\u003c\/p\u003e \n\n \u003cp\u003eنبذة عن المؤلف:\u003c\/p\u003e \n\n \u003cp\u003eعمل \"تريفور يونج\" كمستشار إداري في العديد من الشركات الصناعية لمجتمع الصناعة: حيث صمم وأقام دورتين تدريبيتين في مجال سبل إدارة المشروعات وقيادة فرق العمل المشاركة بها. يعمل \"تريفوريونج\" حاليًا مستشارًا مستقلاً متخصصًا في تصميم برامج الإدارة في المؤسسات والشركات.\u003c\/p\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469988982965,"sku":null,"price":1.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/item_L_25816643_43630756.jpg?v=1777391130"},{"product_id":"الكياسة-في-العمل-كريستين-تيلكويست","title":"الكياسة في العمل","description":"\u003cp\u003eكتاب: الكياسة في العمل \u003cbr\u003e\nللكاتب: كريستين تيلكويست\u003c\/p\u003e \n\n  \u003cp\u003eالكياسة فى العمل  \u003cbr\u003e\nالتحلى بالكياسة احدى السمات الاداء الجيد فى العمل \u003cbr\u003e\n  ان اولى خطوات تكوين علاقات جيدة  ببيئة العمل انما تبدا بغرس مشاعر الاحترام و التعاطف و التقدير لمن نتعامل معهم , تلك الخطوه التى فطنت الى اهميتها \" كريستين تيلكويست \" كركيزة للنجاج  بياتباع اسلوب الكياسة فى العمل \" .  \u003cbr\u003e\nغالبا ما يحصر الناس نظرتهم الى التعاملات فى بيئة العمل بين خيارين لا ثالث لهما : الاول هو ان تكوين شخصا لطيفا ودودا و لكنك تفتقر الى تحقيق النجاح بسيب طيبة قلبك و جنوك على الاخرين , و الثانى ان تكون ذا شخصية حازمة و قرارات قاطعة تمتلك بهما القدرة على النحاح  . وهى نظرة عارية تماما من الصحة : فلكى تكون ناجحا فى سوق عالمية تعج بالتغيرات و بشتى صور المنافسة , لابد لك من التحلى بعدد من الصفات التى اذا نجحت فى غرسها فى نفسك فستنجح فى غرس مكانة تليق بك فى هذه السوق , و يأتى على راس هذه الصفات التحلى بالكياسة , ثم  امتلاك العزم على تحقيق الاهداف التى تعكف على تحديدها بعناية فائقة ثم المتع بحظ جيد .  \u003cbr\u003e\nيعرض هذا الكتاب لخمسة مقومات يمكن عن طريقها التحلى بالكياسة فى العمل , وهى :  \u003cbr\u003e\n 1 – السمعة : ان يكون الشخص جديرا بالثقة و صاحب سمعة طيبة .  \u003cbr\u003e\n2 – العطاء المتبادل : قدرة الشحص على تبادل مشاعرة الاحترام و التقديرو الحلو مع الاخرين .  \u003cbr\u003e\n3 – الشخصية المقبولة : القدرة على كسب القبول لدى الاخرين . \u003cbr\u003e\n4 – الشكر والتقدير : القدرة على توصيل مشاعر التقدير و الشكر للاخرين  \u003cbr\u003e\n5 – التواصل و القدرة على تكوين شبكة من العلاقات الانسانية القوية .\u003c\/p\u003e  \n\n  \u003cp\u003eنبذه عن المؤلف : \u003cbr\u003e\nشغلت \" كريستين تيلكويست \" منصب محافظ  مدينة ريفرسايد بولاية كاليفورينا , وقد عملت بمجالات عديدة منها السياسية و القانون  , وهى تعمل الان مستشارة بمجال الاعمال التجارية , كما تقوم بتدريب الاشخاص على الاكتساب قيم الاحترافية المهينة و الكياسة فى العمل , هذا الى جانب ما تنشر من الافكار فى عمودها الصحفى , و يمنكك التواصل معها عبر المو قع الالكترونى  www. Kindnesscapital .com\u003c\/p\u003e  \n\n \u003cp\u003eكريستين تيلكويست  \u003cbr\u003e\n اعداد قسم الترجمة بدار الفاروق\u003c\/p\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469989310645,"sku":null,"price":2.0,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/photo_2021-08-22_14-31-13_499e20c4-f2f1-4622-b8bf-380052bab700.jpg?v=1777391131"},{"product_id":"فن-إدارة-الأعمال-كيف-تجعل-من-جميع-أعمالك-لوحةً-فنية-ستان-دافيز-دافيد-ماكينتوش","title":"فن إدارة الأعمال كيف تجعل من جميع أعمالك لوحةً فنية؟","description":"\u003cp\u003eكتاب: فن إدارة الأعمال كيف تجعل من جميع أعمالك لوحةً فنية؟ \u003cbr\u003e\nللكاتب: ستان دافيز -دافيد ماكينتوش\u003c\/p\u003e \n\n \u003cp\u003eعندما ترى نفسك فنانًا، بإمكانك أن تجعل من عملك بأسره قطعة فنية. يعرض كل من «ستان دا?يز» و«دي?يد ماكينتوش» وهما من الكُتّاب أصحاب الرؤية بمجال الأعمال التجارية كيف يعمل تطبيق الحس الفني بالأعمال التجارية على تحسين أدائك وأداء شركتك. ويقدم كل منهما نصائح عملية لتطبيق العمليات الإبداعية بمجال الفن على عالم الأعمال التجارية.باستخدام الإستراتيجيات التي تم عرضها بالتفصيل في هذا الكتاب، ستتعلم كيف تضيف إلى عملك التجاري العمق والتركيب والفارق الدقيق، تلك العوامل التي ستميز عملك عن منافسيك وستساعدك على التواصل مع عملائك بالطريقة التي يتواصل بها كبار المؤديين مع جمهورهم.إن هذا الكتاب يرسم خريطة يمكنك الاهتداء بها للوصول إلى العناصر الأساسية لوضع إستراتيجية جمالية من شأنها إضفاء المزيد من الفائدة والنجاح إلى عملك التجاري وحياتك المهنية، بل وحياتك بأكملها.\u003c\/p\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469989638325,"sku":null,"price":1.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/2_b9b5bb97-35cb-4f81-8c10-545a5e12513c.jpg?v=1777391133"},{"product_id":"إدارة-الأعمال-العائلية-لاري-كولين-لورا-كولين","title":"إدارة الأعمال العائلية","description":"\u003cp\u003eكتاب: إدارة الأعمال العائلية \u003cbr\u003e\nللكاتب: لاري كولين – لورا كولين\u003c\/p\u003e \n\n \u003cp\u003eكيف تضع عملك العائلي على طريق النجاح؟ يوجد في الولايات المتحدة الأمريكية أكثر من 24 مليون شركة تدير أعمالاً عائلية توفر فرص عمل لما يقرب من 62? من القوى العاملة في أمريكا. أما في آسيا وأوروبا وأستراليا وأمريكا اللاتينية، فيمثل العمل العائلي حوالي 80? من شركات القطاع الخاص. والسؤال الذي يطرح نفسه، ما الذي يميز هذه النوعية من الأعمال؟ وكم عدد المرات التي انخفضت فيها مبيعات شركة تعد من أكبر 500 مؤسسة على مستوى العالم؛ لأن اثنين من الأخوة الشركاء لم يستطيعا الاتفاق في العمل؟ تقريبًا ما من مرة حدث فيها ذلك في مثل تلك الشركات، ولكن في الأعمال العائلية، حَدِّث ولا حرج. فإذا كان أفراد العائلة لا يسيرون في الفلك نفسه، حتمًا سيخرج العمل عن مساره الصحيح. إن هذا الكتاب أكثر من رائع في شرحه لكيفية الحفاظ على الوفاق والسلام على مستوى العائلة والعمل. وقد استعان مؤلفا هذا الكتاب بشخصيات من الواقع لتقديم وجهات نظر ورؤى غير تقليدية بالإضافة إلى بعض الحلول المنطقية للمشكلات التي قد تواجهك؛ وذلك لأن فصل أحد أفراد العائلة أصعب من فصل أي موظف آخر. عند الاطلاع على هذا الكتاب، ستتعرف على الشخصيات التالية:\u003c\/p\u003e \n\n \u003cp\u003eالأب المدير: هل يستطيع أن يدير العمل بنجاح ويحافظ على سعادة العائلة؟ \u003cbr\u003e\nالأم، مديرة الأعمال العائلية: هل تستطيع حماية العلاقة بين أفراد العائلة من التأثر بالعمل العائلي؟ \u003cbr\u003e\nالابن العنيد: كيف أجعل الأب يتنحى جانبًا دون أن تتأثر علاقتي به؟ \u003cbr\u003e\nالأخوة المتنافسون: هل يمكنهم أن يتعاونوا رغم أن كل منهم يعتقد بداخله أن الأب يفضل أخيه عليه؟ \u003cbr\u003e\nالزوج والزوجة شريكا العمل: كيف لهما أن يقوما على رعاية شؤون العمل وشؤون الأبناء في ظل حياة زوجية مستقرة؟ \u003cbr\u003e\nمن خلال كل هذه الشخصيات وغيرها الكثير، سيعرض لك هذا الكتاب كيفية حماية العمل من التأثر بالخلافات العائلية مع الحفاظ في الوقت نفسه على الأواصر العائلية بمنأى عن علاقات العمل الجافة. ستمر عليك لحظات فرح ولحظات حزن وأنت تدير العمل، لكن كن يقظًا وحذرًا وأن تقود الدفة لئلا يعتريك ما قد يخرجك عن المسار الصحيح. نبذة عن المؤلف:\u003c\/p\u003e \n\n \u003cp\u003e\"لاري كولين\": قضى ما يقرب من 37 عامًا في مجال إدارة الأعمال العائلية التي بدأت جذورها قبل 92 عامًا منذ أن بدأها جده لأبيه إلى أن نجح في يبيع اثنتين من أكبر الشركات على مستوى العالم بحجم مبيعات بلغ 200 مليون دولارًا أمريكيًا. \u003cbr\u003e\n\"لورا كولين\":حصلت على الشهادة العليا في إدارة الأعمال (إم بي آي) وعملت في أحد بنوك الاستثمار في مدينة نيويورك في برنامج التنمية الاقتصادية لدول شمال أفريقيا، وذلك قبل أن تلتحق بالعمل العائلي الخاص بعائلة زوجها لاري. وقد مر على زواجهما 15 عامًا وهما يعيشان في مدينة ألفاريتا بولاية جورجيا.\u003c\/p\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469989966005,"sku":null,"price":2.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/pffsea759gaexbfzg_bb1bce3a-f818-41dc-ab6d-ec3ba4498f76.jpg?v=1777391134"},{"product_id":"الأسئلة-الذهبية-لإتمام-الصفقات-البيعية-1000-سؤال-بيعي-جيرهارد-جشفنادنر","title":"الأسئلة الذهبية لإتمام الصفقات البيعية (1000 سؤال 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ذات النشاط الحر والشركات الصغيرة.\u003c\/p\u003e \n\n \u003cp\u003eكما يلقي الضوء على بعض المفاهيم الاقتصادية والمصطلحات المتخصصة التي قد يصعب فهمها على القارئ العادي في مجال الإدارة المالية. وباستخدام أسلوب المحاكاة عن طريق عمل نموذج مشابه لواقع المشكلة الفعلية، يصحبك هذا الكتاب في جولة حول كيفية تأسيس منشأة تجارية حقيقية ومزاولة نشاطها التجاري في عامها الأول، مُقدِّمًا في الوقت نفسه تفصيلاً كافيًا لكل الجوانب التالية:\u003c\/p\u003e  \u003cbr\u003e\n \n\n \u003cp\u003eالميزانية العمومية \u003cbr\u003e\n  \u003cbr\u003e\nحساب الأرباح والخسائر  \u003cbr\u003e\n  \u003cbr\u003e\nالتكاليف الثابتة والمتغيرة \u003cbr\u003e\n  \u003cbr\u003e\nتحليل نقطة التعادل \u003cbr\u003e\n  \u003cbr\u003e\nتقييم إحدى الشركات  \u003cbr\u003e\n  \u003cbr\u003e\nإعداد الموازنات والتوقعات المستقبلية \u003cbr\u003e\n  \u003cbr\u003e\nتوضيح حقوق المساهمين والأرباح الاقتصادية \u003cbr\u003e\n  \u003cbr\u003e\nاستهلاك الأصول وانخفاض قيمتها \u003cbr\u003e\n  \u003cbr\u003e\nإدارة رأس المال العامل، وغير ذلك من 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Title","offer_id":52469991407797,"sku":null,"price":1.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/800_61c2d2b0a06ac_2a663f45-5f9e-43e9-ad5b-4544a1b60ee8.jpg?v=1777391137"},{"product_id":"التفكير-خارج-الصندوق-ماري-جو-فاي","title":"التفكير خارج الصندوق","description":"\u003cp\u003eكتاب: التفكير خارج الصندوق (الطبعة الثانية) \u003cbr\u003e\nللكاتب: ماري جو فاي\u003c\/p\u003e \n\n \u003cp\u003eالتفكير خارج الصندوق \u003cbr\u003e\nالمؤلف: ماري جو فاي \u003cbr\u003e\nالغلاف: ورقى \u003cbr\u003e\nعدد الصفحات: 270 \u003cbr\u003e\nالمقاس: 17x24\u003c\/p\u003e \n\n \n\n\u003cp\u003eالفهرس: التفكير خارج الصندوق.pdf\u003c\/p\u003e \n\n\u003cp\u003eعش حياتك كما تتمناها، ولكن لا تنس مسئولياتك تجاه ... عائلتك و عملك و زوجتك  \u003cbr\u003e\nمفهوم الصندوق:المقصود بالصندوق هنا هو النمط السلوكي الذي يجعل الإنسان حبيسًا له ويحد من رؤيته للفرص وإحساسه بالمشاعر واستمتاعه بالمغامرات التي تزخر بها الحياة. \u003cbr\u003e\nهل أنت مقيد 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Title","offer_id":52469992456373,"sku":null,"price":3.0,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/fq5ngkkso5r2ohuzg_eee3f64e-6d70-4bf6-9dd8-6a6a5c9bce1e.jpg?v=1777391139"},{"product_id":"التسويق-خارج-الصندوق-ديفيد-أبينجدون","title":"التسويق خارج الصندوق","description":"\u003cp\u003eكتاب: التسويق خارج الصندوق \u003cbr\u003e\nللكاتب: ديفيد أبينجدون\u003c\/p\u003e \n\n \u003cp\u003eالتسويق خارح الصندوق  \u003cbr\u003e\nهل فكرت من قبل فى الفائدة الكبيرة التى ستعود عليك اذا استطعت تحقيق اكبر استفادة من الافكار الخاصة بتأيس مشروعات ناجحة؟ سيساعدك هذا الكتاب فى معرفة تلك الاساليب و الطرق التى تستطيع بها  تاسيس مشروع يدر عليك الربح الوفير, يقدم لك المؤلف فى هذا الكتاب خبراته كمؤسس مشروعات خاص تجربة الدخول فى ثلاثة مشروعات خاصة و حقق منها ارباحا هائلة.  \u003cbr\u003e\nوفى الواقع فان عنوان الكتاب \"التسويق خارج الصندوق \" يوحى تماما بما ينطوى عليه : فهو يشتمل على استراتيجيات العمل و التسويق التى من شانها ان تدر عليك ربحا وفيرا وتترك منافسيك فى مؤخرة السباق.  \u003cbr\u003e\nنبذه عن المؤلف: \u003cbr\u003e\n يعمل ديفيد ابينجدون مديرا تنفيذيا فى احدى المؤسسات الاستشارية العالمية,التى تقدم استشارات للشركات  الصغيرة تحقيق التطور والنمو فى وقت قياسى     ولقد كان للاستراتيجيات التى قدمها ديفيد اثر كبير فى مساعدة العديد من الشركات فى زيادة ارباحها ,بالاضافة  الى انها ساعدته هو نفسه فى اقامة العديد من المشروعات الخاصة به ,ومن خلال هذا الكتاب القيم , استطاع ديفيد ان يعرض العديد من الاساليب و الاسرار التجارية الخاصة بادارة المشروعات بنجاح . \u003cbr\u003e\nتاليف : ديفيد ابينجدون \u003cbr\u003e\nالترجمة باعتمادا \/د. خالد العامرى\u003c\/p\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469993570485,"sku":null,"price":2.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/etgarz65lp3v8v3zg_d38a95d8-a2a4-48f5-857d-c079fa89bc0e.jpg?v=1777391140"},{"product_id":"تحقيق-الثروات-من-الأسواق-غير-التقليدية-سوزان-فريدمان","title":"تحقيق الثروات من الأسواق غير التقليدية","description":"\u003cp\u003eكتاب: تحقيق الثروات من الأسواق غير التقليدية \u003cbr\u003e\nللكاتب: سوزان فريدمان\u003c\/p\u003e \n\n \u003cp\u003eذا وجدت السوق وراء ان بعض المستشارين الماليين يحرصون على ان يكونوا ضيوفا فى الملايين من البرامج التليفزيونية من اجل منح نصانح  بشأن الاستثمار بينما يعمل الاخرون فى الظل ؟ لماذا يسعى بعض المحامين لان يكون لهم اعمدة دائمة فى المطبوعات التجارية الكبرى ؟ ما السر وراء ان بعض محترفى تقديم الخدمات يتمتعون بمكانة عالية و يحققون ارباحا كثيرة و يحققون شهرة كبيرة كخبراء فى مجالاتهم ؟ و الاهم من ذلك , هل يمكن لبقية محترفى تقديم الخدمات القيام  بالامر نفسه ؟ تجيب \" سوزان فريدمان \" بصوت عال عن هذا السؤال بالايجاب . \u003cbr\u003e\nفى هذا الكتاب , توضح لك \" فريدمان \" العوامل التى تميز الخبراء عن محترفى  تقديم الخدمات العاديين الذين قد يمتلكون المهارات نفسها  - ان لم تكن افضل , ولكنهم لم يحققوا ايه شهرة , ستتعلم منمكمك خلال هذا الكتاب . \u003cbr\u003e\n السبب وراء ان تطوير هويتك كخبير فى سوق غير تقليدية هو السبيل الامثل للنجاح الذى يرغبه اى محترف تقديم خدمات .  \u003cbr\u003e\n صيغة \" النمو و الحب و الخبرة \" : و هذا هو الاسلوب المختبر الخاص ب \" فريدمان \" و التى اوضحت من خلاله لمحترفى تقديم الخدمات كيفية ايجاد السوق غير التقليدية التى يمكنهم من خلالها استغلال مهاراتهم على النحو الامثل مع تحقيق اعلى الارباح .\u003c\/p\u003e \n\n \u003cp\u003eالاسرار السبعة للرواد فى الاسواق غير التقليدية التى تحتاج لمعرفتها من اجل تطوير هويتك كخبير و الاستفادة منها .  \u003cbr\u003e\nطرق ابداعية لتحقيق الاستفادة القصوى من كونك خبيرا مع تأمين مصدر دخل ثانوى لنفسك . \u003cbr\u003e\n  \u003cbr\u003e\nنبذه عن المؤلف\u003c\/p\u003e  \n\n \u003cp\u003e\" سوزان فريدمان \" (متحدث معتمد ):  جابت \"|فريدمان\"العالم لمساعدة الشركات على الظهور بالشكل الامثل فى الاحداث الصناعية . تشتمل قائمة عملائها على العديد من الاسماء الشهيرة فى العالم مثل شركة \"سيمنز \" و شركة \"امريكان اكسبريس \" و شركة \" اى بى ام \"و شركة كمبرلى كلارك .الفت فريدمات العديد من الكتب و كتبت مئات المقالات  للصحف و المجلات , كانت ضيفة فى العديد من البرامج الحوارية الاذاعية واحد الخبراء العاملين فى تليفزيون \" بلومبرح \" و الشبكة المالية لقناة \"سى ان ان \" . وهى تشغل الان منصب مدير المجلس الوطنى لاتحاد المتحدثين الوطنيين .  \u003cbr\u003e\nسوزان فريدمان  \u003cbr\u003e\n اعداد قسم الترجمة بدار الفاروق\u003c\/p\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469993603253,"sku":null,"price":2.25,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/235372274_173816354841457_3090094241693124392_n-e1642127850454.jpg?v=1777391142"},{"product_id":"إدارة-خدمة-العملاء-جيني-هايز-فرانسيس-دريدج","title":"إدارة خدمة 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الإيجابي في الأداء والتي تجسد نجاحًا ساحقًا يفوق بكثير كل توقعاتنا. هذا النموذج هو مصنع \"روكي فلاتس\"،\u003c\/p\u003e  \n\n \u003cp\u003eأحد أخطر مصانع إنتاج الأسلحة النووية بأمريكا.  \u003cbr\u003e\nإن قصة كيف تحول المستحيل إلى ممكن داخل “روكي فلاتس” يرويها لنا الأفراد الذين كانوا أنفسهم جزءًا من هذا التغيير. \u003cbr\u003e\nماذا يعني أسلوب الوفرة في إحداث التغيير بدلاً من أسلوب العجز والقصور؟ هذا سؤال تجيب عنه قصة النجاح الفائق الذي حققه مصنع \"روكي فلاتس\". \u003cbr\u003e\nصدق أو لا تصدق \u003cbr\u003e\nتم إنجاز المشروع في وقت وبميزانية أقل بكثير من التقديرات الأصلية. وانخفض مستوى التلوث من أعلى المستويات خطورة في أمريكا إلى أن أصبح\u003c\/p\u003e  \n\n \u003cp\u003eالموقع في حالة آمنة بدرجة تكفي لإقامة منتجع للحياة البرية ومركز للطبيعة.  \u003cbr\u003e\nتُرى ما المبادئ  والأسس التي ارتكز عليها القادة والعاملين في مصنع روكي فلاتس للوصول إلى هذه النتيجة؟ \u003cbr\u003e\nمن كتاب : كيف تجعل المستحيل ممكنًا؟نحو مستوى أداءٍ رائد وفائق للغاية \u003cbr\u003e\nتأليف : كيم كاميرون - مارك لافين \u003cbr\u003e\nإعداد : قسم الترجمة بدار الفاروق\u003c\/p\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469994356917,"sku":null,"price":2.0,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/237640482_1776812962598459_2312011294165578118_n-e1642127620470.jpg?v=1777391146"},{"product_id":"فن-البيع-بمزاج-سلسلة-مهارات-التسويق-الحديثة-توني-بي-ريتشارد-أي","title":"فن البيع بمزاج - سلسلة مهارات التسويق الحديثة","description":"\u003cp\u003eكتاب: فن البيع بمزاج (الطبعة الثانية) \u003cbr\u003e\nللكاتب: توني بي -ريتشارد أي\u003c\/p\u003e \n\n \u003cp\u003eأَحسِنْ التواصل مع عملائك كي ترتفع مبيعاتك وتعيش حياةً أفضل! يعد هذا الكتاب من أفضل الكتب المؤلفة عن فن البيع. والجميل فيه أنه لا يقتصر على عملية بيع بعينها، حيث يشمل بيع المنتجات والخدمات وكذلك الأفكار. ولذلك، فإنه يساعدك في تعزيز نجاحك في علاقاتك مع مختلف الفئات من العملاء. الكتاب مقسَّمٌ إلى أربعة أجزاء مختلفة تحتوي جميعها على العديد من التدريبات العملية؛ وهو بذلك يقدم برنامجًا متكاملاً لتطوير الذات يساعدك في اكتشاف مكنون ذاتك وإمكانياتها.  \u003cbr\u003e\nعندما تنجح في تطبيق ما ورد في هذا الكتاب، ستكون في طريقك لتحقيق مبيعاتٍ أعلى. كذلك، ستستمتع بعملك وسيشعر عملاؤك بالرضاء التام.  \u003cbr\u003e\nنبذة عن المؤلف:  \u003cbr\u003e\n\"توني بي\" يتمتع بشهرة دولية كبيرة ككاتب ومعلِّم ومحاضر متميز في مجال تعزيز فعالية المهارات الذهنية. ولقد تم نشر كتبه في أكثر من خمسين دولة وترجمت إلى عشرين لغة. كذلك، يعتبر \"توني\" مبتكر أسلوب الخرائط الذهنية، الذي تستعين به العديد من الشركات والمسئولين في العالم كمستشار حكيم وجيد. أما \"ريتشارد آي\"، فيعد مرجعًا معترفًا به في مجال التصميم التعليمي، كما أنه رائد في مجال صياغة السلوك لتطوير مهارات البيع. ولقد ألّف العديد من الكتب والمقالات والمحاضرات عن التدريب على فن البيع.\u003c\/p\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469994422453,"sku":null,"price":2.25,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/photo_2021-08-23_16-51-49_b243f33e-87d5-4ed4-991f-9630acf39c87.jpg?v=1777391147"},{"product_id":"كيف-تكتب-خطاباً-تسويقياً-ناجحاً-باللغتين-العربية-والإنجليزية-سلسلة-مهارات-التسويق-الحديثة-درايتون-بيرد","title":"كيف تكتب خطاباً تسويقياً ناجحاً باللغتين العربية والإنجليزية؟ - سلسلة مهارات التسويق الحديثة","description":"\u003cp\u003eكتاب: كيف تكتب خطاباً تسويقياً ناجحاً باللغتين العربية والإنجليزية؟ (الطبعة الثالثة) \u003cbr\u003e\nللكاتب: درايتون بيرد\u003c\/p\u003e \n\n \u003cp\u003eلماذا تحقق بعض الخطابات التسويقية نجاحًا كبيرًا بينما يكون مصير الخطابات الأخرى الإلقاء في سلة المهملات؟  \u003cbr\u003e\nإذا أردت التعرف على كيفية كتابة خطاب تسويقي ناجح، فما عليك إلا قراءة هذا الكتاب. فالكاتب – وهو خبير عالمي في مجال التسويق عبر البريد– يكشف لنا في هذا الكتاب الكثير والكثير من أسرار المهنة.\u003c\/p\u003e \n\n \u003cp\u003eلاقى هذا الكتاب استحسانًا في جميع أنحاء العالم محققًا أعلى المبيعات. فالكتاب يحتوي على أمثلة لخطابات تسويقية حقيقية. ومن خلال هذه الأمثلة الواقعية، يوضح لك الكاتب ما عليك القيام به وما ينبغي تجنبه عند كتابة أحد خطابات التسويق. وقد تمت مراجعة هذه النسخة بالكامل وتم تحديثها بما يتلاءم مع روح العصر.\u003c\/p\u003e \n\n \u003cp\u003eوإليك فيما يلي بعض الموضوعات المهمة التي يُلقي الكتاب الضوء عليها :\u003c\/p\u003e \n\n \u003cp\u003eأسرار النجاح في إقناع الآخرين \u003cbr\u003e\nكيفية التخطيط لخطابات تسويق تتلقى بسببها المزيد من الردود \u003cbr\u003e\nكيفية التفكير في عروض تُحفز القراء على الاستجابة الفورية \u003cbr\u003e\nكيفية تحديد التوقيت المناسب لإرسال خطاب التسويق الأساسي وخطابات المتابعة للحصول على أفضل النتائج \u003cbr\u003e\nكيفية تصميم خطابات التسويق لتحقق أبلغ تأثير لها في نفس القارئ \u003cbr\u003e\nلكتابة خطابات تسويقية ناجحة المرة تلو الأخرى، فما عليك إلا الاستعانة بالنصائح الذهبية التي يذكرها هذا الخبير العالمي. اتبع هذه الإرشادات، وستلاحظ على الفور الزيادة الكبيرة في نسبة الاستجابة لخطاباتك التسويقية.  \u003cbr\u003e\nنبذة عن المؤلف:  \u003cbr\u003e\nدرايتون بيرد: يتمتع بخبرة تربو عن 45 عامًا قضاها كمؤلف ومدير ونائب رئيس مجلس إدارة واحدة من أكبر شركات التسويق عبر البريد على مستوى العالم. أما في الوقت الحالي، فهو يعمل كرئيس مجلس إدارة شركته الخاصة التي تعمل في مجال كتابة الخطابات التسويقية وتقدم خدمات تسويقية أخرى للموكلين من جميع الفئات. كذلك، فهو يتمتع بشهرة عالمية في إلقاء الندوات وكتابة المقالات، كما أن له مؤلفات حققت أعلى المبيعات.\u003c\/p\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469994815669,"sku":null,"price":3.0,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/235654267_533259501260789_298472252286096532_n_500dcaa2-8031-45c6-ac50-9724a6c2fcbf.jpg?v=1777391149"},{"product_id":"فن-إدارة-العلاقات-العامة-فيليب-هينسلو","title":"The Art of Public Relations Management (Arabic Edition)","description":"\u003cp\u003eBook: The Art 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This book sheds light on the practical steps through which good public relations can be built. It also offers a valuable review of the main topics in the field, such as: \u003cbr\u003e\nPlanning and outsourcing \u003cbr\u003e\nBusiness writing \u003cbr\u003e\nDealing with printers, photographers and designers \u003cbr\u003e\nPromotion methods, their importance and related matters \u003cbr\u003e\nCrisis management \u003cbr\u003e\nRecent developments in technology \u003cbr\u003e\nEvaluation and assessment \u003cbr\u003e\nThis updated edition includes new information on consultancies and media spokespeople, as well as information on public relations in local government and financial public relations. In addition, it highlights the concept of corporate social responsibility and discusses developments in the technology used in public relations.  \u003cbr\u003e\nAbout the author:  \u003cbr\u003e\nPhilip Henslowe is a member of the UK Institute of Public Relations and chairs one of its committees concerned with education and training, among other committees dealing with communication, advertising and marketing. Henslowe has taught public relations at many universities and has designed numerous training courses on public relations.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: فن إدارة العلاقات العامة\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Philip Henslowe\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469994881205,"sku":null,"price":2.0,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/photo_2021-08-23_16-37-26_4768ae0f-8ee9-4708-94d0-223ed02e4f90.jpg?v=1777391150"},{"product_id":"فن-تحفيز-الأفراد-باتريك-فورسيث","title":"How to Motivate People (Arabic Edition)","description":"\u003cp\u003eBook: The Art of Motivating People (translation of the second edition) \u003cbr\u003e\nAuthor: Patrick Forsyth\u003c\/p\u003e \n\n \u003cp\u003eThe Art of Motivating People \u003cbr\u003e\nWith growing pressure to achieve the best results, the team you manage becomes ever more important as one of your most valuable resources. Yet it often does not receive enough attention from you. To increase your team's efficiency and multiply its productivity, the team must be fully convinced of what it is doing, rather than carrying out assigned work routinely without genuine conviction.\u003c\/p\u003e  \n\n \u003cp\u003eThe book reviews the key principles of motivating employees to improve performance. It is practical, easy and clear. Through this book you will be able to prepare a precise and innovative action plan that will greatly help you begin the process of change at every level.  \u003cbr\u003e\nThis book will help you:  \u003cbr\u003e\nReduce negative feelings among employees  \u003cbr\u003e\nOffer suitable incentives and rewards  \u003cbr\u003e\nIdentify the best way to communicate with people  \u003cbr\u003e\nIncrease your team's enthusiasm and involve it in decision-making\u003c\/p\u003e  \n\n \u003cp\u003eAbout the author: \u003cbr\u003e\nPatrick Forsyth runs one of the leading companies in marketing and sales, with long experience in interpersonal communication skills. He has written a large number of widely known and highly successful books on management. \u003cbr\u003e\n Author: Patrick Forsyth  \u003cbr\u003e\nTranslation approved by Dr. Khaled Al-Amri\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: فن تحفيز الأفراد\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Patrick Forsyth\u003c\/li\u003e\n\u003cli\u003eTranslator: Dr. Khaled Al-Amri\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469995241653,"sku":"CNTR SHELF","price":1.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/photo_2021-08-23_17-16-31_fffba359-18ad-4737-93f2-6f70539cb402.jpg?v=1777391152"},{"product_id":"استراتيجية-البيع-بالوهم-كابتن-شتوين-دو-كلابهام","title":"The Strategy of Selling Illusions (Arabic Edition)","description":"\u003cp\u003eBook: The Strategy of Selling Illusions \u003cbr\u003e\nAuthor: Captain Chetwyn de Clapham; edited by Martin Gordon\u003c\/p\u003e \n\n \u003cp\u003eThis Victorian-era manuscript, long lost and forgotten, was written by Chetwyn de Clapham, an entrepreneur and con man who knew how to win other people's trust. It has been revived in our time to offer sound advice to those living in today's world. \u003cbr\u003e\nThe manuscript was found in an old rubbish chest in the town of Diss in Norfolk, England, and editor Martin Gordon has edited it superbly in the hope that one day it might change a reader's life in a way it perhaps failed to do for its own author. \u003cbr\u003e\nDe Clapham offers business advice that is perceptive, timeless and relevant to today's readers, while his baser human instincts connect directly with our fiercely competitive modern world. \u003cbr\u003e\nThe world has undoubtedly become a harsh place in which it is hard to succeed, but with de Clapham's advice you may climb your way to the top of the crowded business world. \u003cbr\u003e\n\"Even if you lose your friends and your self-respect on the way up\" \u003cbr\u003e\n Captain Chetwyn de Clapham  \u003cbr\u003e\n Edited by Martin Gordon  \u003cbr\u003e\nPrepared by the translation department of Dar Al-Farouk\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: استراتيجية البيع بالوهم\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Captain Chetwyn de Clapham\u003c\/li\u003e\n\u003cli\u003eEditor: Martin Gordon\u003c\/li\u003e\n\u003cli\u003ePublisher: Dar Al-Farouk\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469996191925,"sku":null,"price":1.5,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/uvo82xonxw68n0qzg_1232eb0d-8191-4671-aef1-2c52e9368585.jpg?v=1777391154"},{"product_id":"لا-للمديرين-نعم-للقادة-جون-أدير","title":"Not Bosses But Leaders (Arabic Edition)","description":"\u003cp\u003eNot Bosses But Leaders, by John Adair, translated by Khaled Al-Amri\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 10.5pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eThis is one of the best books on leadership. This outstanding work successfully shows how managers can be turned into successful leaders, and between its covers you will find everything you need to become a successful leader. The book is presented as a dialogue between the author and a young manager who is about to become a strategic leader, and every essential aspect of the art of leadership is covered in careful detail.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e With this excellent guide you will be able to improve your leadership skills considerably. It does not rely on historical models but on the everyday realities of the management world. The book is, in effect, an exploration of everything a leader actually has to do.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: لا للمديرين نعم للقادة\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: John Adair\u003c\/li\u003e\n\u003cli\u003eTranslator: Khaled Al-Amri\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469997306037,"sku":null,"price":1.5,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/202111301151_0005.jpg?v=1777391156"},{"product_id":"فن-الإدارة-من-خلال-اللعب-كريس-إيلجود","title":"The Art of Management Through Games (Arabic Edition)","description":"\u003cp\u003eBook: The Art of Management Through Games \u003cbr\u003e\nAuthor: Chris Elgood\u003c\/p\u003e \n\n \u003cp\u003eTraining through games that simulate particular management situations and patterns is a common practice whose value and importance are widely recognized. This approach makes it possible to move from theoretical explanation to practical application in a safe, risk-free environment, while also strengthening teamwork, team spirit and decision-making ability. The book includes many different kinds of games, from ice skating, puzzles and dice to communication games based on simulations and role-play. In presenting these games, the author aims to draw the reader's attention to how they can be used as a whole to meet the various needs linked to training objectives. In the end, the reader will find this a valuable and indispensable book for the library of anyone working in management training.\u003c\/p\u003e  \n\n \u003cp\u003eAbout the author:\u003c\/p\u003e  \n\n \u003cp\u003eChris Elgood chairs a company that bears his name and specializes in developing and delivering games that simulate various management skills and situations. Elgood has written a series of distinguished best-selling books on management, including this valuable book now in your hands.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: فن الإدارة من خلال اللعب\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Chris Elgood\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469997371573,"sku":null,"price":2.0,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/977-408-731-3_14be12fe-b730-421d-a51e-a3b00d69d746.jpg?v=1777391157"},{"product_id":"توقف-عن-الإدارة-وابدأ-القيادة-تيري-ليفين","title":"Stop Managing, Start Coaching! (Arabic Edition)","description":"\u003cp\u003eBook: Stop Managing and Start Leading (second edition) \u003cbr\u003e\nAuthor: Terri Levine\u003c\/p\u003e \n\n \u003cp\u003eHow can you satisfy your employees and raise their productivity so that your business thrives? This book contains the best methods that enable any management board to achieve great results in any company, whatever its size.\u003c\/p\u003e  \n\n \u003cp\u003eThis book will revolutionize the workplace and overturn old management systems. It also includes effective ways to raise employee morale significantly, helping to increase productivity and profits. In fact, this book will change company culture from one of strict management to one that seeks real change in employees' behavior.\u003c\/p\u003e  \n\n \u003cp\u003eThis book sheds light on: \u003cbr\u003e\nWays to reduce employee discontent. \u003cbr\u003e\nMethods of recognizing employees' needs and how to reward them. \u003cbr\u003e\nHow to use effective management methods that quickly raise employee morale. \u003cbr\u003e\nWays to build highly productive teams from a group of average-performing employees. \u003cbr\u003e\nAbout the author:  \u003cbr\u003e\nTerri Levine is the author of best-selling books on managing life and work well together. She also laid the foundations of a training program for professional leaders. Her work focuses on training those responsible for managing groups of people in companies that are keen to achieve more success, progress and prosperity on sound leadership foundations. She specializes in training managers to use the principles of holistic leadership to bring about a leap in the development of their companies. Terri also holds workshops, forums and conferences to introduce people to the foundations of good staff leadership. In this way she helps spread modern leadership methods around the world, which has led many media outlets to host her on programs and interviews to share her experience with viewers.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: توقف عن الإدارة وابدأ القيادة\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Terri Levine\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469998485685,"sku":"CNTR SHELF","price":1.5,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/202210101311_0015_350x350_2a9fb798-3e1d-415e-a13c-5325b46f1c65.jpg?v=1777391159"},{"product_id":"كيف-تعمل-البورصة-مايكل-بيكيت","title":"How the Stock Market Works (Arabic Edition)","description":"\u003cp\u003eBook: How the Stock Market Works (third edition) \u003cbr\u003e\nAuthor: Michael Becket\u003c\/p\u003e \n\n \u003cp\u003eHow the Stock Market Works – a guide for the small investor. \u003cbr\u003e\nAlthough almost everyone owns shares in the stock market directly or indirectly, many of us lack basic information about how the stock market works. This book was therefore written not only for investors but for anyone who wants to understand the financial system of the stock exchange.\u003c\/p\u003e \n\n \u003cp\u003eThe book penetrates the secretive world of financial institutions and explains the basics for beginners. It also covers all the important topics in the field and explains the terminology used by financial experts.\u003c\/p\u003e \n\n \u003cp\u003eAt times of volatile share prices and changes in the trading system, investors need to know a great deal about the stock market so they can ask the right questions, make the right choices and avoid being taken in by the smooth talk of any salesperson. This new revised edition shows investors what is bought and sold, how it is done, who does it, with whom and for whom, and how shares are valued. In his clear, fluent style, Michael Becket takes on the world of investment to answer questions such as:\u003c\/p\u003e \n\n \u003cp\u003eWhat are shares? \u003cbr\u003e\nWhat are gilt-edged securities? \u003cbr\u003e\nWhat are options and futures? \u003cbr\u003e\nWhat are foreign shares? \u003cbr\u003e\nHow do you choose which share to buy? \u003cbr\u003e\nWhose advice can you trust? \u003cbr\u003e\nWhen should you sell a share? \u003cbr\u003e\nYou can make substantial profits from the stock market. It does not require you to be a genius; it requires care, sound intuition, good fortune and the expert advice set out in this valuable book. About the author:  \u003cbr\u003e\nMichael Becket:  \u003cbr\u003e\nA highly regarded journalist in financial circles. He was the business editor of a well-known newspaper for ten years and now works freelance for a number of newspapers. He is also the author of several successful books on business and finance.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: كيف تعمل البورصة\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Michael Becket\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469998911669,"sku":null,"price":2.25,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/202201181210_0024.jpg?v=1777391161"},{"product_id":"60-ثانية-للنجاح-إدوارد-سميث","title":"60 Seconds to Success (Arabic Edition)","description":"\u003cp\u003eBook: 60 Seconds to Success (second edition) \u003cbr\u003e\nAuthor: Edward Smith\u003c\/p\u003e \n\n \u003cp\u003eUse the advice in this book to change your way of life in a short time and reach the height of success. This book is full of effective, practical ideas that will certainly help you achieve success in the quickest and easiest ways. \u003cbr\u003e\nSelf-reliance\/success \u003cbr\u003e\nQuick tips for better control of your lifestyle \u003cbr\u003e\nUse these easy, simple tips to speed up your progress toward success in your life. \u003cbr\u003e\nThis book will help you find your way to: \u003cbr\u003e\nFinding the motivation that helps you succeed \u003cbr\u003e\nCommitting to the desire to succeed \u003cbr\u003e\nThe right ways to keep the goals you want to achieve in front of you \u003cbr\u003e\nManaging your time with a high level of efficiency and skill \u003cbr\u003e\nReacting appropriately and at the right time \u003cbr\u003e\n\"60 Seconds to Success\" is a wonderful book to keep in your library and benefit from its practical, useful advice. Its style is easy and its ideas clear, and it suits everyone, at any time and in any place, as it fits the circumstances of every era. It contains practical tips that let you set off quickly toward your goals in life in an easy and reliable way. What is more, the book gives you the strength that drives you to keep striving for success.\u003c\/p\u003e  \n\n \u003cp\u003eAbout the author:\u003c\/p\u003e  \n\n \u003cp\u003eEdward Smith is the producer and host of a well-known American television program about success and how to achieve it. On the program he makes a point of interviewing leading experts in fields related to self-reliance. Edward Smith also chairs and personally hosts the program's forums, which feature interviews with experts on how to reach the top. He previously presented the same program on radio. If you start applying the advice in \"60 Seconds to Success\" today, you are on the first step toward turning your dreams into reality.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: 60 ثانية للنجاح\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Edward Smith\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469999304885,"sku":null,"price":1.5,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/jo76lwx1tmj20v1zg_1abd3b83-6dfe-4a05-9b0e-72c94001521f.jpg?v=1777391162"},{"product_id":"الإدارة-عن-بعد-ستيف-شاندلر","title":"The Hands-Off Manager (Arabic Edition)","description":"\u003cp\u003eBook: Remote Management (The Hands-Off Manager) \u003cbr\u003e\nAuthor: Steve Chandler\u003c\/p\u003e \n\n \u003cp\u003eWhen many employees who had left their jobs to seek other work were asked why, they all agreed that the main reason was poor treatment by their managers. This is a problem whose seriousness most managers and executives have still not grasped, nor have they found suitable solutions for it.\u003c\/p\u003e  \n\n \u003cp\u003eIt has become clear that today's employees do not respond to direct management based on constant monitoring of their behavior and performance at work, a style much like that of the military. They now have independent personalities and are full of productive ideas that come from their own thinking, unaffected by outside factors.\u003c\/p\u003e  \n\n \u003cp\u003eIn this book, Steve Chandler and Duane Black present the essence of their experience of modern management, which they want to share with the great majority of managers and leaders around the world. They support their advice and guidance with examples and case studies that confirm the soundness and effectiveness of the excellent company-management methods they have arrived at.\u003c\/p\u003e  \n\n \u003cp\u003eThey also show how to coach employees and guide them toward better performance and continuous improvement, instead of burdening them with responsibilities and tasks to be carried out without thought or discussion. In the \"hands-off management\" system proposed in this book, the employee's abilities are respected and developed in an environment of participation and encouragement to achieve the desired goals with unparalleled success.\u003c\/p\u003e  \n\n \u003cp\u003eAbout the authors: \u003cbr\u003e\nSteve Chandler: his books are best-sellers in the field of modern management development in the United States, and many have been translated into several languages. Steve Chandler was chosen to teach modern management at Santa Monica University. He also presents a practical program on training managers and leaders to follow and benefit from modern management methods, as well as on the effective factors that help individuals plan the stages of their life and work in pursuit of success in both. Chandler has also shared his expertise with major companies and businesses in the United States and around the world. \u003cbr\u003e\nDuane Black is the executive vice president of Suncor and oversees more than 150 employees. He is also the principal person responsible for many current and future housing projects planned on more than 150,000 acres in the United States. \u003cbr\u003e\nBack\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: الإدارة عن بعد\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthors: Steve Chandler, Duane Black\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52469999730869,"sku":null,"price":1.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/1629548170093-scaled.jpg?v=1777391164"},{"product_id":"قانون-التفكير-تي-جي-هويسينجتون","title":"If You Think You Can! (Arabic Edition)","description":"\u003cp\u003eBook: The Law of Thinking (second edition) \u003cbr\u003e\nAuthor: T.J. Hoisington\u003c\/p\u003e \n\n \u003cp\u003eIf you have a goal or a dream, large or small, you can achieve it. The energy that helps turn dreams into tangible reality is within you, just as it was within many people who succeeded in reaching their goals, such as Walt Disney, Thomas Edison and many others. In this book you will learn thirteen laws through which you can achieve any goal you aspire to. This smooth, inspiring practical guide will help you discover what you are passionate about, overcome the fears that hold you back, and turn your goals and dreams into reality.\u003c\/p\u003e  \n\n \u003cp\u003eAbout the author:  \u003cbr\u003e\nT.J. Hoisington is the founder of one of the best-known international organizations dedicated to helping organizations and individuals make the most of their energy and abilities to achieve their goals. Hoisington began his working life at sixteen, when he discovered that his purpose in life was to help people organize their lives and achieve their goals. Using the concepts he teaches, he built a group of companies worth millions of dollars that provide consulting to some of the world's best-known organizations. Hoisington has also written many books and audio programs on how to achieve success and excellence in life.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: قانون التفكير\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: T.J. Hoisington\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470000091317,"sku":null,"price":1.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/977-408-723-2_e2a86fcf-c94b-4676-936f-a276432f0d4b.jpg?v=1777391165"},{"product_id":"كيف-تتعامل-مع-مديرك-الغبي-جون-هوفر","title":"How to Work for an Idiot (Arabic Edition)","description":"\u003cp\u003eBook: How to Deal with Your Stupid Boss? (second edition) \u003cbr\u003e\nAuthor: John Hoover\u003c\/p\u003e \n\n \u003cp\u003eThis book records the confessions of a recovering \"idiot boss\". After decades of writing and consulting for the managers of large companies and organizations, the author realized that the great majority of the people he had been trying to motivate and change for the better were idiots. He also realized that he had been an idiot for trying to change them.  \u003cbr\u003e\nThrough this book the author tries to lend a hand to people who work with such idiot bosses. He acknowledges an undeniable truth: bosses of this kind are hard to change or challenge, so there is no other way but to live with them and try to get along with their behavior and decisions. The book offers realistic solutions to real problems employees face every day, such as: \u003cbr\u003e\nHow do you communicate with your idiot boss and understand his language? \u003cbr\u003e\nHow do you use meals with your idiot boss to advance your career? \u003cbr\u003e\nHow do you pretend to be more of an idiot than your boss – a good way to keep your job and get promoted? \u003cbr\u003e\nSo there is no room for despair. This book offers hope for the soul, strategies for the mind and the essential details for dealing with an idiot boss. And there is no harm in the idiots themselves taking a look at the author's views on the matter.  \u003cbr\u003e\nAbout the author:  \u003cbr\u003e\nJohn Hoover is one of the best-known consultants in corporate leadership and management. He has also worked as general manager of a major publishing house. The author has helped many clients in both the public and private sectors rid themselves of the idiocy that had taken hold of them.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: كيف تتعامل مع مديرك الغبي؟\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: John Hoover\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470000451765,"sku":null,"price":2.25,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/234411485_1143068869554913_3736535968599749800_n-e1642092451933.jpg?v=1777391167"},{"product_id":"الإجابات-النموذجية-للنجاح-في-المقابلات-الشخصية-رون-فراي","title":"101 Great Answers to the Toughest Interview Questions (Arabic Edition)","description":"\u003cp\u003eBook: Model Answers for Succeeding in Job Interviews (third edition) \u003cbr\u003e\nAuthor: Ron Fry\u003c\/p\u003e \n\n \u003cp\u003e\"This book will help you enormously to succeed in job interviews at a time when interviews have become harder than ever.\" More than 500,000 copies sold \u003cbr\u003e\n\"Tell me a little about yourself.\" \u003cbr\u003e\n\"Have you ever been fired?\" \u003cbr\u003e\n\"What salary do you expect?\" \u003cbr\u003e\nNo matter how good you look, how effective your CV is or how well your abilities match the job description, if you are not prepared with outstanding answers to the tough interview questions, you will not get the job. \u003cbr\u003e\nFor many years, job applicants have relied heavily on this book to get through interviews successfully. In fact, more than 500,000 people have used previous editions to help them improve how they handle interviews and to understand the purpose behind the questions they are asked.\u003c\/p\u003e \n\n \u003cp\u003eThis edition has been updated to suit the requirements of today's job market. As in interviews held years ago, you can still expect to be asked to talk a little about yourself. In keeping with the times, you should also expect to be asked about your experience and skill with the internet and the latest computer software. In this book the author presents a set of questions that are frequently asked in any interview, and helps you prepare golden answers to them. \u003cbr\u003e\nThe book begins with an overview of the interview process. You will then find each group of questions gathered in a separate chapter, covering a wide range of topics that may come up in an interview, from \"Why are you leaving your current job?\" to \"When can you start the new job?\".\u003c\/p\u003e \n\n \u003cp\u003eAbout the author:\u003c\/p\u003e \n\n \u003cp\u003eRon Fry has written more than 30 books in addition to this one, which is his best-selling book of all. Ron Fry also holds many seminars on how to search for job vacancies and how to win the job you apply for. \u003cbr\u003e\nBack\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: الإجابات النموذجية للنجاح في المقابلات الشخصية\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Ron Fry\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470000779445,"sku":null,"price":2.0,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/aqa7khemkt6v0n0zg_17f49c98-237d-4549-a920-ec6ecf4be17c.jpg?v=1777391168"},{"product_id":"العادات-الست-للمدير-الناجح-ستيفن-كون-فينسنت-أوكونل","title":"6 Habits of Highly Effective Bosses (Arabic Edition)","description":"\u003cp\u003eBook: The Six Habits of the Successful Manager (third edition) \u003cbr\u003e\nAuthors: Stephen Kohn and Vincent O'Connell\u003c\/p\u003e \n\n \u003cp\u003eThis valuable book now in your hands is extremely useful for managers, as it is full of golden advice on both human and managerial matters. It presents an excellent model for how to train managers and reach the highest levels of performance.\u003c\/p\u003e \n\n \u003cp\u003eManagement is no easy task, and leading people is perhaps its most difficult and psychologically demanding element for a manager, since it can be a great source of either optimism or frustration. The question that arises is: what are the most important qualities a manager needs in order to succeed and lead an outstanding team?\u003c\/p\u003e \n\n \u003cp\u003eThe authors set out the six essential habits of the successful manager who earns the admiration of those around them and whom others always want to work with. Drawing on their long experience in solving employee problems and training managers, they address the main causes behind most of the problems they have encountered at work.\u003c\/p\u003e \n\n \u003cp\u003eEach habit or core skill is described in clear detail. Chapter summaries, exercises and self-assessments will not only ensure that you understand each skill but will also help you apply it in your work in the best possible way. In short, if you want effective results in developing your management abilities, get this complete guide, which serves as a launch pad for real professional growth and rapid success.\u003c\/p\u003e \n\n \u003cp\u003eAbout the authors:\u003c\/p\u003e \n\n \u003cp\u003eStephen Kohn has 25 years of experience in management training, consulting and problem resolution, and heads a center specializing in solving workplace and personnel problems. \u003cbr\u003e\nVincent O'Connell has 27 years of experience in behavioral science and public health.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: العادات الست للمدير الناجح\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthors: Stephen Kohn, Vincent O'Connell\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470001139893,"sku":null,"price":1.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/pm7jhlq0627lm18zg_26ea2b69-acd4-4415-a760-7cb5daced967.jpg?v=1777391169"},{"product_id":"المضاربة-في-البورصة-ألكسندر-ديفيدسون","title":"Stock Market Speculation (Arabic Edition)","description":"\u003cp\u003eBook: Stock Market Speculation (second edition) \u003cbr\u003e\nAuthor: Alexander Davidson\u003c\/p\u003e \n\n \u003cp\u003eDealing – Technical analysis – Spread betting  \u003cbr\u003e\nThis book offers an intensive course in stock market speculation for both beginners and professionals. It is a comprehensive guide to the various strategies that have been tried and proven effective in making profits, whether the market is rising or falling. It also shows you how to build a successful trading system and sets out some important rules about speculation that many people may not know. With the eye of a skilled professional, the author examines the choices available to traders and advises them on the financial instruments they can use, as well as how to limit losses and increase profits.  \u003cbr\u003e\nThis book introduces you to the basic principles of stock market speculation, including:\u003c\/p\u003e \n\n \u003cp\u003eHow to choose the right broker \u003cbr\u003e\nHow to identify the trading style that suits you best \u003cbr\u003e\nHow to interpret financial statements and assess accounting ratios \u003cbr\u003e\nHow to spot manipulation and accounting tricks \u003cbr\u003e\nHow to read charts and decide the best time to trade \u003cbr\u003e\nHow to choose which technical indicators are useful \u003cbr\u003e\nHow to profit using Fibonacci numbers and Elliott wave theory \u003cbr\u003e\nWhy contracts for difference are more expensive, though a better choice, than spread betting \u003cbr\u003e\nThe advantages covered warrants have over options \u003cbr\u003e\nHow to take advantage of mergers and acquisitions, rights issues and other special situations \u003cbr\u003e\nThe secrets of penny shares and new issues \u003cbr\u003e\nHow to make quick profits from short selling \u003cbr\u003e\nThe author also discusses the pitfalls a speculator can fall into and some topics other books may not cover, such as choosing suitable investment software, adapting to trading from home, and how far a day job and active trading can be combined at the same time.  \u003cbr\u003e\nAbout the author:  \u003cbr\u003e\nAlexander Davidson is a leading financial journalist who has written many articles and books for a well-known publishing house. A former successful dealer on the London Stock Exchange, Davidson has written many best-selling books and has been described as one of the 150 most respected financial experts in the world.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: المضاربة في البورصة\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Alexander Davidson\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470001500341,"sku":null,"price":2.25,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/ggoazhbgl52ajipzg_3e939f9c-fe84-4c72-9f15-9ad0873b32b3.jpg?v=1777391171"},{"product_id":"القائد-روبرت-نيوشل","title":"The Servant Leader (Arabic Edition)","description":"\u003cp\u003eBook: The Leader \u003cbr\u003e\nAuthor: Robert Neuschel\u003c\/p\u003e \n\n \u003cp\u003eHow do we rise to become leaders whom others want to follow? Neuschel firmly believes that the servant of the people is their leader – a principle he learned during his military service in the Second World War. He learned that a true leader must first put his energy and abilities at the service of his troops, so that he can take charge and play his role as a leader positively and effectively.\u003c\/p\u003e  \n\n \u003cp\u003eNeuschel adopted this philosophy in the management and academic positions he later held, and proved that developing employees at every level of an organization brings great benefit to them and to their organizations.\u003c\/p\u003e  \n\n \u003cp\u003eThis book offers reflective insights from a man who truly understands the importance of humility and human values for those who take on the role of leader. Neuschel addresses the preoccupation of company leaders over the past several decades with rapidly raising share prices and company value at the expense of building strong organizations founded first and foremost on ethical values. He describes the qualities of the true leader who inspires the team to aim high and to draw up well-considered plans that lead them to achieve what they truly aspire to.\u003c\/p\u003e  \n\n \u003cp\u003eAbout the author:\u003c\/p\u003e  \n\n \u003cp\u003eRobert Neuschel earned an MBA from Harvard Business School. After retiring as a prominent military commander in the US Army, he worked as a professor at a business school. He has written a number of successful articles on management and its requirements.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: القائد\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Robert Neuschel\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470001893557,"sku":null,"price":1.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/978-977-455-047-8_4dfe7575-5d68-42be-9526-439820f86160.jpg?v=1777391173"},{"product_id":"فن-إدارة-الموهبة-كاي-ثورن-آندي-بيلانت","title":"The Essential Guide to Managing Talent (Arabic Edition)","description":"\u003cp\u003eBook: The Art of Managing Talent \u003cbr\u003e\nAuthors: Kaye Thorne \/ Andy Pellant\u003c\/p\u003e \n\n \u003cp\u003eTalent is not rare in life – it is simply rarely discovered and supported. This book explores the things that prevent talent from being discovered, as a prelude to setting out the ways in which organizations can provide a climate in which talent can flourish and grow.\u003c\/p\u003e  \n\n \u003cp\u003eThe book stresses the importance of putting talent at the center of organizations' attention. Drawing on a set of case studies, the authors set out a series of practical steps for nurturing and developing talent, including: \u003cbr\u003e\nDefining talent \u003cbr\u003e\nDetermining how human resources can become a strategic partner in supporting \u003cbr\u003e\nthe process of developing talent \u003cbr\u003e\nIdentifying the incentives and motivations of talented people \u003cbr\u003e\nHow to prepare organizations to meet the challenges of the future \u003cbr\u003e\nHow to provide the right environment for talent to flourish and grow \u003cbr\u003e\nAssessing the effect of management style on retaining talent \u003cbr\u003e\nHow organizations can set up a dedicated center for nurturing talent \u003cbr\u003e\nThe future of talent development must be linked to providing a suitable work environment in which every individual can give their best. Within this environment it is also essential to recognize the importance of having people with the creativity and imagination that help generate ideas and develop potential. Through this book we aim to achieve a better future, build a diverse workforce, inspire everyone to make the best use of their talent, and free organizations from the shackles of bureaucracy. Imagine, dear reader, the tremendous transformation that could take place if talent were nurtured and supported in the best possible ways.\u003c\/p\u003e  \n\n \u003cp\u003eAbout the authors: \u003cbr\u003e\nKaye Thorne is one of the best-known talent coaches, a leading consultant on creativity and an author. She has written a variety of books on training and learning. \u003cbr\u003e\nAndy Pellant is a well-known and successful coach specializing in changes in organizational culture. He heads one of the leading consultancies specializing in training, leadership development and organizational development.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: فن إدارة الموهبة\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthors: Kaye Thorne, Andy Pellant\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470002385077,"sku":null,"price":2.0,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/202201181210_0023.jpg?v=1777391174"},{"product_id":"فن-إدارة-التنافس-كريستوفر-ميرفي","title":"Competitive Intelligence (Arabic Edition)","description":"\u003cp\u003eBook: The Art of Managing Competition \u003cbr\u003e\nAuthor: Christopher Murphy\u003c\/p\u003e \n\n \u003cp\u003eEvery company manager needs enough information to choose the right suppliers for the company, deploy capital, win customers' trust and outperform competing companies. Only a manager who can think in an organized and aware way is able to gather sufficient information. This kind of manager can recognize opportunities and seize them, while also protecting the organization from competitive risks that threaten its success and sometimes even its survival in the market. \u003cbr\u003e\n This book in your hands covers the following points: \u003cbr\u003e\nThe theory of competition between companies, and the methods each company uses to get ahead of its competitors  \u003cbr\u003e\nResearch methods and sources of information  \u003cbr\u003e\n Analytical methods that turn the facts and opinions gathered into a body of useful information to support decision-making based on reliable information\u003c\/p\u003e  \n\n  \u003cp\u003eAbout the author  \u003cbr\u003e\nChristopher Murphy works as a director at a research center and has specialized in teaching the art of managing competition for the past fifteen years, in addition to lecturing on the same subject over the past seven years. \u003cbr\u003e\nAuthor  \u003cbr\u003e\n Christopher Murphy  \u003cbr\u003e\nTranslation approved by Dr. Khaled Al-Amri\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: فن إدارة التنافس\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Christopher Murphy\u003c\/li\u003e\n\u003cli\u003eTranslator: Dr. Khaled Al-Amri\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470002450613,"sku":null,"price":2.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/q5vn5rjaltbcookzg_5971ec42-a8a4-412d-9ba3-72f83b6156c0.jpg?v=1777391176"},{"product_id":"كيف-تنظم-حياتك-جورجين-لوكوود","title":"The Complete Idiot's Guide to Organizing Your Life (Arabic Edition)","description":"\u003cp\u003eBook: How to Organize Your Life? Author: Georgene Lockwood\u003cbr\u003e\nNo need to call in a military expert to organize your life! You are no idiot. You fold your clothes and put each kind in its proper place, you arrange the dishes in the dishwasher so they don't rattle and make a racket while being cleaned, and you collect all your bills and put them in a special drawer near the microwave. But when it comes to finding your favorite shirt, your breakfast bowl, the electricity bill and the things you need, you feel it would be easier to organize a group of people taking part in an activity than to organize your own things. There is no need to lose hope and feel frustrated: \"How to Organize Your Life\" was published specifically to help you develop the skills you need to stay in control of everything in your life, even in the twenty-first century – the century of the internet and information technology. In this carefully updated and revised book you will get: simple steps for setting up systems that save you time and effort; effective tips to help you keep your desk free of papers and unnecessary items; useful notes on organizing computer files and email; easy-to-follow guidance for organizing your home, from the shoe cupboard to the garden; tried-and-tested tips to help you avoid procrastination and excuses. Discover quick and easy ways to organize: your wardrobe and the clothes waiting to be washed and ironed; holidays and trips away from all of life's pressures; your taxes and bills; emails, voicemail and unwanted messages; the kitchen cupboards and shelves; children's things and belongings; medical records and insurance documents; home repairs and maintenance; the garden and garage; parties and social occasions.\u003cbr\u003e\nAbout the author: Georgene Lockwood, the author of this book, is a member of the American Society of Journalists and Authors and a member of the Authors Guild. She lives in Prescott, Arizona.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: كيف تنظم حياتك؟\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Georgene Lockwood\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470002843829,"sku":null,"price":3.0,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/202210101311_0016_350x350_9ca35cfa-98f8-4a96-9db1-af8c158f8d2f.jpg?v=1777391177"},{"product_id":"كيف-تدير-حياتك-بلا-ديون-بوب-هاموند","title":"Life Without Debt (Arabic Edition)","description":"\u003cp\u003eBook: How to Manage Your Life Without Debt? \u003cbr\u003e\nAuthor: Bob Hammond\u003c\/p\u003e \n\n \u003cp\u003eIf you want to rid yourself for good of the debts weighing you down, or to stay clear of debt altogether, this book will be a great help. This valuable book gives you a thorough explanation of how to achieve financial balance in your life and free yourself from the plague of debt for good.  \u003cbr\u003e\nThis complete reference sheds light on the following topics: \u003cbr\u003e\nEverything about credit cards, debts and loans \u003cbr\u003e\nWhy people fall into debt and how to free themselves from it \u003cbr\u003e\nRealistic solutions for getting rid of heavy debt \u003cbr\u003e\nAbout the author:  \u003cbr\u003e\nIn his books, Bob Hammond has provided countless credit consultations to large numbers of individuals, businesses, civic groups and government agencies. Hammond has given many lectures on how to get out of debt, and has also held seminars and media appearances to discuss the issue.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: كيف تدير حياتك بلا ديون؟\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Bob Hammond\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470002909365,"sku":null,"price":1.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/202210101311_0014_350x350_32df94f2-a70f-4d67-b135-3eac61d3f8e6.jpg?v=1777391178"},{"product_id":"كيف-تعيش-وتحقق-أحلامك-جويس-تشابمان","title":"Live Your Dream (Arabic Edition)","description":"\u003cp\u003eBook: How to Live and Achieve Your Dreams? \u003cbr\u003e\nAuthor: Joyce Chapman\u003c\/p\u003e \n\n \u003cp\u003eWhat is the greatest achievement you dream of? What is the greatest contribution you could make to humanity? The purpose of this book is to help you answer these questions and discover the person you hope to become.  \u003cbr\u003e\nEach of us can listen to our inner voice and be true to ourselves in order to reach our dream. The answers we search for around us are often within us without our realizing it, and with a little practice we can discover them and set them free. This is the philosophy on which the author built her training program, aimed at helping thousands achieve their goals and dreams.  \u003cbr\u003e\nThrough the training workshops the reader works through in this book, you will be able to shape your ideas and identify the obstacles standing between you and your dream so that it can become a tangible reality.  \u003cbr\u003e\nThis book is an excellent aid for renewing your energy and motivating you to live your dream exactly as you want. By applying the effective methods it presents to your daily life, you will discover a new source of happiness and enjoyment.  \u003cbr\u003e\nAbout the author:  \u003cbr\u003e\nJoyce Chapman has long experience in education, training and counseling. She spent 18 years as a teacher at a school in California before founding her own school, which she ran as principal. She also holds a master's degree in psychology. She has shared her expertise with large numbers of individuals and companies internationally for more than 40 years, and many people have achieved wonderful results by following the useful, structured methods and skillful training programs presented in her books. Joyce's highest aim in designing her programs is to motivate and encourage readers to live true to themselves and faithful to their dreams.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: كيف تعيش وتحقق أحلامك؟\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Joyce Chapman\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470003302581,"sku":null,"price":2.25,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/202203151548_0010_350x350_60d39b77-40d2-4086-8acc-143195e7b2c6.jpg?v=1777391180"},{"product_id":"الأسباب-السبع-الخفية-لترك-العمل-لي-برانهام","title":"The 7 Hidden Reasons Employees Leave (Arabic Edition)","description":"\u003cp\u003eBook: The Seven Hidden Reasons for Leaving Work \u003cbr\u003e\nAuthor: Leigh Branham, in collaboration with the Saratoga Institute\u003c\/p\u003e \n\n \u003cp\u003eMany companies believe that an employee leaving for a higher salary or a better opportunity is just a general explanation employees use as an excuse to leave, while the real reasons remain undisclosed.\u003c\/p\u003e  \n\n \u003cp\u003eThe real question company leaders must ask, then, is: why do employees look for new jobs in the first place? According to more than 80% of employees, the real reason for seeking a new job is not that the new place will be free of drawbacks and full of advantages, but that the negatives outweigh the positives where they currently work. Examples of negative factors that push employees to leave include poor management practices and unsuitable work environments. The key to a company's progress and to its being ranked among the outstanding workplaces that most capable employees seek is to improve how its leaders and employees deal with one another, and to find the best ways to meet employees' needs. In this book you will find the 54 best practices that can serve as pillars of an effective approach to winning employees' satisfaction, helping them progress and keeping them in their jobs. About the author: Leigh Branham is the founder of a consulting firm that provides many major companies and organizations with the best means of hiring employees and the best ways to keep raising employees' standards and retaining them.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: الأسباب السبع الخفية لترك العمل\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Leigh Branham\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470003695797,"sku":null,"price":2.25,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/iynnnenrlf19u9yzg_ea2654f2-85e0-464e-9150-be8f9a40b8a7.jpg?v=1777391182"},{"product_id":"الأساسيات-السبع-لإعداد-القادة-جون-أدير","title":"How to Grow Leaders (Arabic Edition)","description":"\u003cp\u003eBook: The Seven Essentials of Developing Leaders \u003cbr\u003e\nAuthor: John Adair\u003c\/p\u003e \n\n \u003cp\u003eAs the need for capable leaders has grown, so has the number of leadership development programs, each with its own approach. This excellent book aims to correct our understanding of leadership development. First, the author invites us to understand the nature of leadership and how it can be taught. He then sets out the seven principles, or essentials, for developing it. He also answers important questions about how to select, train and educate leaders at the three levels of leadership: strategic leadership, operational leadership and team leadership.\u003c\/p\u003e  \n\n \u003cp\u003eThis book sheds light on many topics, including: \u003cbr\u003e\nThe leadership role of the manager \u003cbr\u003e\nThe basic principles of developing leaders \u003cbr\u003e\nTraining team leaders \u003cbr\u003e\nHow to run leadership training courses \u003cbr\u003e\nAbout the author:\u003c\/p\u003e  \n\n \u003cp\u003eJohn Adair was the world's first professor of leadership studies and has received many awards in the field. John has written more than 50 books and articles on leadership and management development, which have been translated into 25 languages.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: الأساسيات السبع لإعداد القادة\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: John Adair\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470004351157,"sku":null,"price":2.25,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/cryw3ncjxde05owzg_7874aac2-4131-4b5b-8f62-632ee7af6533.jpg?v=1777391184"},{"product_id":"كيف-تحدد-رواتب-وحوافز-كبار-المديرين-التنفيذيين-ساندي-بيبر","title":"Senior Executive Reward (Arabic Edition)","description":"\u003cp\u003eBook: How to Set Senior Executives' Salaries and Incentives? \u003cbr\u003e\nAuthor: Sandy Pepper\u003c\/p\u003e \n\n \u003cp\u003eSetting the pay of senior executives remains a major concern for many companies. Unfortunately, some books have approached the subject with great sensitivity, while others have treated it in a purely academic way, so they have not helped readers reach a balanced view.\u003c\/p\u003e  \n\n \u003cp\u003eIn this book, Sandy Pepper therefore set out to provide executives, investors and corporate financial advisers with a summary of the most important theories (in economics and behavioral science) and the best standards (relating to corporate governance and the rules governing tax, accounting, compliance and the like) concerning senior executive pay. He also reviews the current state of corporate governance and its effect on executive pay and incentives in both Europe and the United States, and supports his research and findings with case studies.\u003c\/p\u003e  \n\n \u003cp\u003eOverall, this valuable book gives you an intelligent, practical and balanced explanation of the principles on which senior executive pay and incentives should be set, and why they succeed and work. It is also essential for anyone interested in understanding and demystifying how senior executive pay and incentives are set – especially members of remuneration committees, financial advisers, and executives who want to understand the rules used to set their own pay and incentives and explain them to others.\u003c\/p\u003e  \n\n \u003cp\u003eAbout the author: In addition to being a partner in a major British firm in London, Sandy Pepper has headed human resources for the firm and all its branches worldwide. He is also a chartered accountant specializing in senior executive pay and incentives, share schemes and the taxation of international executives. He is keen to take part in industry events and has written many articles on good management leadership and on setting senior executive pay and incentives in British newspapers.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: كيف تحدد رواتب وحوافز كبار المديرين التنفيذيين؟\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Sandy Pepper\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470004711605,"sku":null,"price":2.25,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/238337884_518044416153576_8134893364246164883_n_d08f52a2-effd-4373-b92f-4ba2e164aa48.jpg?v=1777391187"},{"product_id":"كيف-تنشئ-مشروعاً-صغيراً-ن-ت-وايت","title":"How to Start a Small Business (Arabic Edition)","description":"\u003cp\u003eBook: How to Start a Small Business? (second edition) \u003cbr\u003e\nAuthor: N.T. White\u003c\/p\u003e \n\n \u003cp\u003eThis book covers:\u003c\/p\u003e \n\n \u003cp\u003eUnderstanding the motives for going into business for yourself \u003cbr\u003e\nHow to choose the type of new business \u003cbr\u003e\nThe importance of understanding the market's current and future needs \u003cbr\u003e\nLooking for the right opportunities \u003cbr\u003e\nDetermining the size of the initial investment \u003cbr\u003e\nPlanning well to achieve the success you want \u003cbr\u003e\nHow to reconcile your personal goals with the company's goals \u003cbr\u003e\nThe fundamentals of effective business plans \u003cbr\u003e\nThe different types of companies \u003cbr\u003e\nThe procedures for setting up any company\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: كيف تنشئ مشروعاً صغيراً؟\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: N.T. White\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470005301429,"sku":null,"price":1.5,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/235283608_261009142315002_3732398931813794478_n-e1642091653612.jpg?v=1777391190"},{"product_id":"إدارة-الأزمات-د-ي-رونالد","title":"Crisis Management (Arabic Edition)","description":"\u003cp\u003eBook: Crisis Management (second edition) \u003cbr\u003e\nAuthor: D.Y. Ronald\u003c\/p\u003e \n\n \u003cp\u003eThis book covers:\u003c\/p\u003e \n\n \u003cp\u003eThe different types of crises\u003c\/p\u003e \n\n \u003cp\u003eExamples of the most significant crises that have occurred\u003c\/p\u003e \n\n \u003cp\u003eLessons learned from major crises\u003c\/p\u003e \n\n \u003cp\u003eHow to anticipate crises\u003c\/p\u003e \n\n \u003cp\u003eThe importance of having enough information to get through a crisis\u003c\/p\u003e \n\n \u003cp\u003eHow to deal with a crisis realistically\u003c\/p\u003e \n\n \u003cp\u003eThe legal aspects of handling crises\u003c\/p\u003e \n\n \u003cp\u003ePreparing crisis management plans and ongoing coordination between all parties\u003c\/p\u003e \n\n \u003cp\u003eHow to build the right teams to limit crises or reduce their impact\u003c\/p\u003e \n\n \u003cp\u003eHow to develop a positive attitude toward crises\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: إدارة الأزمات\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: D.Y. Ronald\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470005760181,"sku":"CNTR SHELF","price":1.5,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/236551568_704192140977969_6732084051845404076_n-e1642091620246.jpg?v=1777391192"},{"product_id":"إدارة-المشروعات-الصغيرة-م-ر-ألين","title":"Small Business Management (Arabic Edition)","description":"\u003cp\u003eBook: Small Business Management (second edition) \u003cbr\u003e\nAuthor: M.R. Allen\u003c\/p\u003e \n\n \u003cp\u003eThis book covers:\u003c\/p\u003e \n\n \u003cp\u003eEffectiveness at work \u003cbr\u003e\nAvoiding mistakes and slip-ups \u003cbr\u003e\nPlanning for success and pursuing it \u003cbr\u003e\nHow creativity contributes to business success \u003cbr\u003e\nThe importance of teamwork \u003cbr\u003e\nThe qualities of a successful salesperson \u003cbr\u003e\nHow to develop problem-solving skills \u003cbr\u003e\nHow to stand out and move forward \u003cbr\u003e\nCombining high sales with low costs\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: إدارة المشروعات الصغيرة\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: M.R. Allen\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470006055093,"sku":"CNTR SHELF","price":1.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/235144409_1015502385657143_4818330815423226476_n_70f5f783-181b-441e-a7dc-9aa958270eda.jpg?v=1777391194"},{"product_id":"كيف-تتغلب-على-منافسيك-جون-فيشر","title":"How to Beat Your Competitors (Arabic Edition)","description":"\u003cp\u003eBook: How to Beat Your Competitors? (second edition) \u003cbr\u003e\nAuthor: John Fisher\u003c\/p\u003e \n\n \u003cp\u003eThis book shows you how to raise your company's performance and increase its profits by using the benchmarking methods that help organizations advance today. Benchmarking, emulating the methods of the best companies in your competitive field, increasing profit: understanding the conditions of your competitive field is one of the most useful things a company seeking to improve its performance can do. This book gives you advice on: definitions of benchmarking, setting general measures to evaluate the company, how to benchmark competitors' performance, and how to keep improving performance continuously. If you are a successful manager striving to take your company to the top of its competitive field, you must read this book.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: كيف تتغلب على منافسيك؟\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: John Fisher\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470006120629,"sku":null,"price":1.5,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/22prqvb2cbcs6o2zg_50105676-655d-48f3-bac9-7de384e94876.jpg?v=1777391196"},{"product_id":"كيف-تصبح-مديراً-إيجابياً-فيل-كليمنتس","title":"How to Become a Positive Manager (Arabic Edition)","description":"\u003cp\u003eBook: How to Become a Positive Manager? (third edition) \u003cbr\u003e\nAuthor: Phil Clements\u003c\/p\u003e \n\n \u003cp\u003eDevelop the right attitude – think and plan creatively – get the best out of people. This takes more than skill alone; you also need, specifically, a positive attitude. Motivating others, communicating with them or making decisions will not bear fruit unless you are armed with the most important survival weapon in the world of management. If you are someone who strives to be positive and effective at work, this modern and comprehensive book will help you learn positivity. This book explains: the science and art of positivity; how to stay positive among negative people; the benefits of a positive attitude; and the five golden rules for a positive attitude.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: كيف تصبح مديراً إيجابياً؟\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Phil Clements\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470006317237,"sku":"CNTR SHELF","price":1.5,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/9789775998774.jpg?v=1778053604"},{"product_id":"كيف-تحسن-مهارات-الاتصال-مع-الآخرين-أندرو-برادبيري","title":"How to Improve Your Communication Skills (Arabic Edition)","description":"\u003cp\u003eBook: How to Improve Your Communication Skills with Others? (third edition)\u003c\/p\u003e \n\n \u003cp\u003eAuthor: Andrew Bradbury\u003c\/p\u003e \n\n \u003cp\u003eIf you browse the book in your hands, you will find it contains many illustrative examples that help managers overcome the performance problems they face. This comprehensive guide will also help managers greatly raise efficiency in their companies. Solving problems related to employee performance; setting clear goals; drawing up a sound action plan. Every company faces many problems, and one of the most important is the \"performance gap\" – the term for the difference between the tasks employees actually carry out and the tasks they were originally supposed to perform. Many managers are at a loss when this difficult problem arises. This reference was therefore prepared to help managers identify the reasons that prevent employees from reaching the required levels of performance. It does not stop there; the book also helps them identify proposed solutions to the problem. To overcome the problem easily, the author explains and analyzes the following steps: defining the problem; identifying the people involved; inquiring into the nature of the problem; setting the required level of performance; identifying the root causes of the problem; and drawing up a sound plan to overcome it.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: كيف تحسن مهارات الاتصال مع الآخرين؟\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Andrew Bradbury\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470006382773,"sku":null,"price":1.5,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/cshsepapad97us4zg_539ec51a-254f-4461-ad8c-8d863e5d5102.jpg?v=1777391199"},{"product_id":"101-طريقة-لتحقيق-دعاية-مضمونة-لشركتك-تيموثي-فوستر","title":"101 Ways to Generate Great Publicity (Arabic Edition)","description":"\u003cp\u003eBook: 101 Ways to Get Guaranteed Publicity for Your Company (second edition) \u003cbr\u003e\nAuthor: Timothy Foster\u003c\/p\u003e \n\n \u003cp\u003e\"This book is a rich source of ideas that anyone who wants maximum publicity for their business can use, whatever the field.\" Making people notice your company's activities, or the quality of the products and services it offers, would certainly weigh you down with huge costs and take up a great deal of your time. But with the help of this book, rest assured that you will not need to hire consultants or big media agencies that only take part for exorbitant fees.  \u003cbr\u003e\nThis book gives you many ideas that can be applied to all kinds of business ventures with great ease. It is a guide backed by plenty of advice that could only come from many years of working in publicity and advertising.\u003c\/p\u003e \n\n  \u003cp\u003eIt includes:   \u003cbr\u003e\nTips to give you an overview of the basic rules of publicity \u003cbr\u003e\nWays to develop how you think about publicity campaigns \u003cbr\u003e\nTechniques for understanding the basics of media relations \u003cbr\u003e\nIdeas so you can create your own media profile \u003cbr\u003e\nWays to learn how to involve others in the message you are promoting \u003cbr\u003e\nSuggestions on how to publicize special events \u003cbr\u003e\nTips for achieving enough media coverage \u003cbr\u003e\nTechniques for dealing with negative publicity campaigns \u003cbr\u003e\nUsing the tried-and-tested techniques explained in this book will certainly give you the chance to get your message across with ease, and to use publicity as a key pillar for developing your company in the best possible way. \u003cbr\u003e\n  \u003cbr\u003e\nAbout the author: Timothy Foster has worked for many organizations specializing in advertising, marketing, sales and public relations in the United Kingdom, Canada and the United States. He is the author of the five-book \"101 Ways\" series, as well as many articles published in various magazines and video programs he has presented.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: 101 طريقة لتحقيق دعاية مضمونة لشركتك\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Timothy Foster\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470006677685,"sku":null,"price":1.5,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/4ec22aslycpyvbjzg_435fa231-88c1-4cab-82aa-54c6427e55b5.jpg?v=1777391200"},{"product_id":"التسويق-من-خلال-علاقتك-بالعملاء-ميرلين-إستون-نيل-وودكوك-ليز-ماكتينجر","title":"Customer Relationship Marketing (Arabic Edition)","description":"\u003cp\u003eBook: Marketing Through Your Relationship with Customers \u003cbr\u003e\nAuthors: Merlin Stone - Neil Woodcock - Liz Machtynger\u003c\/p\u003e \n\n \u003cp\u003eIf you want to increase your company's share, reduce the costs of dealing with customers, win new customers, strengthen your relationship with existing customers and protect them from customers who pose a risk to your company, this book is your best aid.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: التسويق من خلال علاقتك بالعملاء\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthors: Merlin Stone, Neil Woodcock, Liz Machtynger\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470006972597,"sku":null,"price":1.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/rgvfhb57mec8xttzg_dd336f19-dc66-4fe1-9f91-b56565a38c63.jpg?v=1777391202"},{"product_id":"101-طريقة-لتطوير-أداء-الشركات-دزنال-ووترز","title":"101 Ways to Improve Business Performance (Arabic Edition)","description":"\u003cp\u003e \u003cbr\u003e\nBook: 101 Ways to Improve Company Performance (second edition) \u003cbr\u003e\nAuthor: Donald Waters\u003cbr\u003e\nRecommended for all managers who truly want to improve performance and achieve substantial profits.\u003cbr\u003e\nCompanies must constantly work to improve their performance so they can hold their own against other companies amid continuous market competition. The question is: how can they achieve this?\u003cbr\u003e\nWell... in this book the author offers a set of useful ideas on how to raise company performance.\u003cbr\u003e\nIt is worth noting that the author does not offer quick fixes for problems, nor does he pretend that the methods and techniques concerned are easy to implement. Instead, he shows how to find answers to the questions that trouble managers and where those answers come from. To that end, the author sheds light on:\u003cbr\u003e\n- Business strategy\u003cbr\u003e\n- Human resource management\u003cbr\u003e\n- Product planning\u003cbr\u003e\n- Quality control\u003cbr\u003e\n- Process design \u003cbr\u003e\n- Plans and schedules\u003cbr\u003e\n- Managing operations departments\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: 101 طريقة لتطوير أداء الشركات\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthor: Donald Waters\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470007333045,"sku":null,"price":1.75,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/dmn7omikk3h6edfzg_2c46e126-4736-4da9-95fa-95821b0c7482.jpg?v=1777391203"},{"product_id":"كيف-تنظم-ندوة-ناجحة-والترواستون-لوي-باردو-فلاديزلاف","title":"How to Run a Successful Seminar (Arabic Edition)","description":"\u003cp\u003eBook: How to Run a Successful Seminar? (second edition) \u003cbr\u003e\nAuthors: Walter Waston - Louis Pardo - Vladislav\u003c\/p\u003e \n\n \u003cp\u003eSeminars and meetings are really discussion groups that aim to reach a set of objectives. Each seminar has a chairperson who gives the opening address. The chair's task is to steer the discussion, deciding which topics are open for discussion and which are not allowed at that seminar. Such chairs have become increasingly important over the years – especially in government bodies and large organizations – as they are called on to train and motivate employees, coordinate work within those companies and overcome the problems that may stand in their way. As a result, more and more people are being asked to hold and prepare such seminars. If you lack self-confidence and fear giving oral presentations, this may be a difficult task that you will not welcome. The book in your hands will help you get rid of those fears. As you browse this complete reference, you will find it contains plenty of positive guidance on the basic techniques that make communicating with others easier, from choosing discussion topics with great precision, to gathering the material under study and learning good delivery, to skillfully choosing techniques for steering the discussion. It is worth noting that this comprehensive guide was written to explain the techniques in a simple, easy style and in language free of complications, so it suits students, beginning consultants and professional managers alike.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: كيف تنظم ندوة ناجحة؟\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthors: Walter Waston, Louis Pardo, Vladislav\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"دار الفاروق للنشر والتوزيع","offers":[{"title":"Default Title","offer_id":52470007398581,"sku":null,"price":1.5,"currency_code":"KWD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/4280\/4149\/files\/32ohpwgdlubdx9qzg_e6096c95-7a3d-43ef-91a0-48c575ed3a4d.jpg?v=1777391205"},{"product_id":"التسويق-العصبى-ستيفن-جيه-جينكو","title":"Neuromarketing For Dummies (Arabic Edition)","description":"\u003cp\u003eNeuromarketing, by Stephen J. Genco, Andrew P. Pohlmann and Peter Steidl \u003cbr\u003e\nAdvice from neuromarketing experts to help you apply its methods and drive your business results forward. Neuromarketing is a multidisciplinary field in which researchers study how consumers' brains respond to brands, products, advertising, marketing, entertainment and much more. Drawing on the latest expert insights from brain science, neuromarketing helps researchers find answers to an age-old question: why do consumers buy? \"Neuromarketing For Dummies\" covers this fascinating and ever-expanding field in detail and shows how to use neuromarketing to real benefit. It demystifies the field and presents practical ways to build it into your research and related marketing plans. - Get started with neuromarketing: learn its basics and discover why it matters. - Explore the consumer's mind: discover the unconscious processes that underlie consumer behavior, the role emotions play in consumer response, and why consumers buy what they buy. - Examine real-world applications of neuromarketing: find out when neuromarketing fits branding, product design, packaging, advertising, online and in-store marketing, and entertainment. - Learn how to measure consumer responses: dig into the many ways you can measure what your consumers are thinking. - Explore practical issues: understand the ethical, legal and operational issues involved in neuromarketing.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOriginal Arabic title: التسويق العصبى\u003c\/li\u003e\n\u003cli\u003eLanguage: Arabic\u003c\/li\u003e\n\u003cli\u003eAuthors: Stephen J. Genco, Andrew P. 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Doors locked, windows shut, rooms dark and curtains drawn, in a place where one could rarely hear the old telephones ring, as if time had stopped and the hands of the clock had stopped turning with it. In Zenobia, the sky was overcast and threatening rain.... \n  \nJust a mysterious advertisement of a few lines for a vacant position at Zenobia, asking the applicant to go to room 133A. And how could anyone reach that room in such an atmosphere, in a place where everyone refused to offer the slightest help? \n  \nIn this book, the authors remind us that imagination is one of the most important foundations of success in business, even though many forget and overlook it. The story follows Moira, a bold and ambitious young woman who makes her way through a world in which bureaucracy is deeply rooted, yet she never lets it weaken her resolve or wear her down. On the contrary, she holds on to her own vision and her unique view of how things are and how they should be. With her vitality and brilliance, Moira inspires everyone she meets on her journey to bring Zenobia back to life, after it had fallen into a deep sleep long ago, having once been one of the giant pillars of the economy. \n\n About the authors: \n  Matthew Emmens \nMatthew Emmens began his career in pharmaceuticals at Merck \u0026amp; Co., Inc. in 1974, then held many positions in sales, marketing and management before volunteering in 1992 to help establish Astra Merck. In 1999 he founded EMD Pharmaceuticals, a pharmaceutical company in the United States, and was later promoted to head the company's international pharmaceuticals business. In 2003 he joined Shire Pharmaceuticals as chief executive and became a member of the board. \n  \nBeth Kephart \nAn award-winning author of five memoirs and a partner in Fusion Communications, which publishes distinctive creative writing. 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