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What's New in Small Business Management (Arabic Edition)

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What's New in Small Business Management
Author: Joe Kennedy

A small business can be understood as an establishment, organization, company or industry that is run, financed, monitored and followed up by its owners, with a small number of employees and fewer routine complications in decision-making. It pursues its goals and tasks on the basis of efficiency and the proper use of available resources, studies and analyzes consumers' needs and wishes and responds quickly to meet them, and seeks to improve its performance and operations by searching for distinctive entrepreneurial ventures that secure its competitive position. Small businesses provide a high share of employment and help reduce unemployment, generate revenue at the wholesale level, and contribute to a society's gross domestic product. They also help develop and build skills more than large enterprises do, and help advance creativity and technological innovation.

  • Original Arabic title: الجديد في إدارة المشروعات الصغيرة
  • Language: Arabic
  • Author: Joe Kennedy
  • Publisher: Dar Al Farouk for Publishing and Distribution